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Visit Moray Speyside (VMS) is the Tourism Business Improvement District (BID) Company for the Moray & Speyside area of Scotland.

The Moray Speyside Tourism Business Improvement District is just the second operational Tourism BID in Scotland, the other Tourism BID is nearby in Inverness where Visit Inverness Loch Ness BID is now into its second five-year term.

You can find out more about Business Improvement Districts at the Business Improvement District Scotland website.

Find out more about Visit Moray Speyside Tourism BID by visiting the dedicated Tourism BID section of our website


What Visit Moray Speyside Do

Visit Moray Speyside’s work is focused on three main areas of activity.

  • Marketing – Destination marketing for Moray Speyside. Attracting consumers and engaging with the international travel trade to position Moray as a world-class destination.
  • Business Support – Supporting tourism businesses in the region with training, opportunities, digital skills and more.
  • Visitor Experience – Improving the experience for visitors from inspiration to arrival and beyond.

Visit Moray Speyside works in partnership with a wide range of stakeholders, tourism organisations, community groups and commercial businesses to drive forward tourism development in Moray Speyside.

Find out about our partners on our funders and partners page


Visit Moray Speyside Staff

Visit Moray Speyside is run by a small but dedicated team who do everything we can to make sure Visit Moray Speyside’s tourism businesses are supported and the region is promoted far and wide to potential visitors from across the world.

Find out more about our team.


Visit Moray Speyside Directors

Visit Moray Speyside’s Board of Directors represents Levy Paying businesses of all shapes and sizes from across the region and from many industry sectors. The Directors support delivery of the Company’s activities and ensure good governance and financial management.

Find out more about our Board of Directors


Website Photography

Moray Speyside is one of the most beautiful areas in the world. We are blessed to have a spectacular natural landscape, an award-winning coastline and a huge number of wonderful local photographers whose submissions have enabled us to promote our region to the world. We couldn’t do our job without your support.

Visit our Photographer Contributors page to find out more

Annual Visitor Summary

Visit Moray Speyside commission an annual tourism industry and visitor survey. This information has been produced annually since 2009 and is the only place to find accurate data referring only to the Moray region.

Each year, the survey outputs are published. You can find summaries below for relevant years.


VAT Reg. GB 342 2009 47 / Scottish Company SC578793

Registered Office:
c/o Harper Macleod LLP, The Old Station, Maisondieu Road, ELGIN, IV30 1RH

Trading Address:
Unit 15, Horizon Building, The Enterprise Park, FORRES, IV36 2AB